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Avid’s New Demand Platform. Built to Grow Publisher Revenue in 2026

calendar Dates
Tuesday | 25 November | 11:00 AM
Friday | 28 November | 10:00 AM
Wednesday | 3 December | 10:00 AM
Monday | 8 December | 3:00 PM

clock Duration: 25 minutes

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Uncover the biggest barriers to agency investment in direct IO media partnerships, and learn how Avid’s new Demand Platform is built to fix them.

What You’ll Get From the Session
  • What’s really limiting agency spend in direct IO media partnerships (based on insights from 260+ agency professionals)

  • A first look at Avid’s new Demand platform

  • How your publishing organisation can get involved in 2026 and how Avid is activating in market alongside the platform

Who Should Attend?
This session is focused on driving demand for all non-programmatic direct IO media partnerships - branded content, display, sponsorships, talent-led activations, audio, print, video and more.

  • Commercial and sales leads

  • Heads of Studio, Strategy and Partnerships teams

  • Growth or platform teams looking to diversify revenue outside of programmatic

  • Anyone aiming to increase agency demand in 2026
If you can’t make it live, don’t worry, we’ll send the replay to your inbox.
Demand Tools

About Avid’s Demand Platform

Purpose-built for agencies and media owners to collaborate on direct IO media partnerships; simplifying planning, briefing, campaign delivery and reporting. Designed to help media owners scale demand and grow revenue outside of programmatic.

Our Speakers

Georgia Faure

Georgia Faure
Head of AI Projects & Market Activation

Tom Gunter

Tom Gunter
Co-Founder & Director of New Markets

What You’ll Get From The Session

Uncover the biggest barriers to agency spend, and learn how Avid’s new Demand Platform is built to fix them.

New insights from 260+ agency professionals on the workflow challenges holding back spend

The biggest barriers preventing media buyers from activating more publisher campaigns

What agencies actually need from publishers in 2026 to increase investment

A first look Avid’s new Demand platform: Built to simplify access, scale demand, and grow publisher revenue

You’ll see how the platform works and how you can be part of the UK rollout in 2026

Register Now